The Risks of AutoML and AI, Better Attribution Models, and Improved Customer Experience through Analytics

Andrea Steffes-Tuttle Weekly Roundup

This week, take a dive into what automated machine learning (AutoML) is and what the different types are. Understand the risks and what might go wrong with artificial intelligence (AI) and AutoML, and how you can learn to improve your application of the technology. Learn the three steps to building a better attribution model. And finally, find out how to …

IT + Data Science, Storytelling + Personalized Marketing Automation, Machine Learning + Fairness, and More

Andrea Steffes-Tuttle Weekly Roundup

This week, we learn how IT supports data science and ways storytelling and personalized marketing automation can be used together for greater efficacy. We consider how machine learning (ML) helps us define fairness and what the next-generation applications of ML and artificial intelligence (AI) look like. And finally, we share a ground-breaking donor loyalty study. How IT Supports the Data …

Machine Learning: Creativity Impact, Business Intelligence, Healthcare, an Interactive ML Tour, and More

Andrea Steffes-Tuttle Weekly Roundup

This week, we examine machine learning’s impact on creativity and how to incorporate it into business intelligence. We consider how ML is impacting healthcare, and even take an interactive tour of the process of developing a model with a real example. And finally, we learn about the next generation of information fabric. Why Creativity is Being Liberated By Data and …

Data Bias in AI, Infrastructure, B2B Marketing Measurement, ML in Education, and Desired Marketing Capabilities

Andrea Steffes-Tuttle Weekly Roundup

This week we learn about the pitfalls of applying artificial intelligence (AI) to big data and what capabilities marketers need from their MarTech providers. We examine the impact that updating your infrastructure can have, and how machine learning (ML) is changing the world of education. And finally, we highlight the value of marketing measurement for B2C marketers and illustrate how …

Recession-Proof Fundraising with AI, AI and the Holidays, Edge Computing, and Automated Machine Learning

Andrea Steffes-Tuttle Weekly Roundup

This week, we highlight how artificial intelligence (AI) is the key to recession-proof fundraising and driving holiday purchases. We dive into the concept of edge computing with a curated list of helpful articles. And finally, we learn how automated machine learning (autoML) may be the key to paving your organization’s path to AI and the working relationship between autoML and …

Shaping Nonprofit With Tech, Data Curation, Digital Transformation in Grocery, Garbage Data, and More

Andrea Steffes-Tuttle Weekly Roundup

This week, we look at how technology is shaping the nonprofit sector and how to prepare for the biggest charitable giving months of the year. We highlight the need for high-quality, always-available, curated data for artificial intelligence (AI) and machine learning (ML), and how to avoid garbage data. And finally, we examine a case study of how one grocery chain …

AI and ML: Content Management, Benefits, Production, Data Quality Automation, and More

Andrea Steffes-Tuttle Weekly Roundup

This week, we learn about the benefits of artificial intelligence (AI) and machine learning (ML), and how AI is transforming content management. We examine how to take your ML investment from pilot to production and whether or not data quality can be improved and maintained by automation and machine learning. And, we highlight how predictive analytics can improve your peer-to-peer …

Data: Stories, Time, Peer-to-Peer Donor Personas, the CDO Role Evolution, and More

Andrea Steffes-Tuttle Weekly Roundup

This week, we highlight how the Chief Data Officer (CDO) role is evolving and why data analysts should use stories over statistics. We examine the role of time and data in organizations and how artificial intelligence (AI) has transformed brands’ ability to engage their customers. Lastly, we learn how to activate fundraising supporters through the use of data-driven peer-to-peer personas …

Digital Transformation, Customizing AI, Responsive Fundraising, AdTech, and More

Andrea Steffes-Tuttle Weekly Roundup

This week, we share the right way to approach and implement digital transformation and learn how to adapt generic AI technology for specific needs. We also explore how to build a responsive fundraising strategy and dive into all things advertising technology. Lastly, we share a podcast episode to hear from Google’s Unskippable Labs Global Creative Director, Ben Jones, on powering …