Machine Learning for Higher Education

Institutions are discovering the power of advanced analytics to drive greater performance and efficiency. Lityx partners with higher education to help them harness that power.

Recruitment. Student retention. Donor engagement.

We understand the realities of marketing and fundraising in education. Illustrating impact, cost-effectively recruiting new students, retaining students, and engaging alumni. It’s a balancing act and every dollar counts. Lityx offers services and software to maximize your efforts, at a cost that you can afford.

Powerful Tools for Higher Education

LityxIQ gives higher education institutions deep, actionable insights into marketing, recruitment, student retention, and alumni fundraising.

Lead Segmentation & Profiling

Analyze leads across hundreds of variables to better understand the profile of key student segments and drive more targeted marketing efforts.

Recruiting Optimization

Score and prioritize leads for online programs so that your advisor team efficiently allocate resources and effort, and improve enrollment rates while decreasing cost-per-student.

Student Retention

Improve student retention by identifying students most at riskof attrition, and the factors influencing that risk, allowing for advisors to intervene intelligently.

Fundraising & Alumni Giving

Improve the lifetime value of your students and increase performance of giving campaigns by finding and targeting your best donors more effectively.

Added Value for Your Institution

Lityx is the ideal partner for higher education organizations providing robust, yet affordable optimization tools for both the non-statisticians and the more advanced users.