Data & Advanced Analytics for Retail
Harness the power of data to improve outcomes. Create the right offers, use the right media, improve customer experiences, and increase ROI & sales.
Customer Lifetime Value. Retention. Spend Efficiency.
We understand the realities of marketing and analytics in retail. Every dollar counts. Better understand your customers to create the right offers, message, and channel investment to increase your bottom line.
Use predictive models to refine and optimize your offers. Effectively cross-sell and upsell your the right customers at the right time.
Identify the signals of a customer who is at-risk and increase retention with proper targeting and messaging.
Increase Your on
Get more out of your advertising and channel investments. Automate your media investments to predictably deliver profitable marketing campaigns.
Lityx is the ideal partner for retail organizations providing robust, yet affordable optimization tools for both the non-statisticians and the more advanced users.
Prospect and Customer Profiling
Profile current customers against the available universe footprint to identify important customer demographic and behavioral drivers.
Direct Mail Optimization
Provide names for retail direct mail prospecting that are most likely to respond or to be profitable based on historical results.
Combine your strengths with the latest technology from Lityx to optimize your marketing dollars. Our software and data science experts will help you spend smarter to deliver the best returns.
Learn how we helped one client tap improve repurchase behaviors by 265% following the first customer visit.