Lityx weekly roundup

Weekly Roundup | When to Ignore Algorithms, Data Science Fuels Growth, The Art of Data Science

Andrea Steffes-Tuttle Weekly Roundup

This week’s roundup discusses the balance between using algorithms v. intuition to guide decision-making, how data science is fueling business growth, and the need for more ‘right-brained’ data scientists. Go With Your Gut: When You Can Ignore the Algorithms by Lin Pophal, featured on EContent A Harvard Business Review case study recently posed a provocative question: when should humans listen …

Lityx Weekly Roundup

Weekly Roundup | AI Boom, The Data Age, Blockchain for Predictive Analytics, Data Survey

Andrea Steffes-Tuttle Weekly Roundup

This week’s roundup discusses how to stay ahead of the AI boom, transitioning from the “technological age” to the “data age”, leveraging blockchain technology for predictive analytics, and what businesses really think about data analytics, predictive analytics, and machine learning. Amid Artificial Intelligence Boom, Do Solution Providers Need Data Science Skills To Stay Ahead? by Alec Shirkey, Associate Editor of …

Lityx weekly roundup

Weekly Roundup | AI for Nonprofits, Data Skepticism, Big Data Book, Data Science Transformation, Teaching Data Science

Andrea Steffes-Tuttle Weekly Roundup

This week’s roundup discusses the benefits of AI for nonprofits, executives’ mistrust of internal data, Stephen Few’s new book Big Data, Big Dupe: A little book about a big bunch of nonsense, preparing for a data science transformation, and what universities need to know about teaching data science. What Does Artificial Intelligence Mean For Nonprofit Organizations? by Tal Frankfurt, Founder …

Lityx Weekly Roundup

Weekly Roundup | AI Customer Experience, Big Data Maturity, Descriptive Statistics, Marketing Growth, Data Science for Marketers

Andrea Steffes-Tuttle Weekly Roundup

This week’s roundup looks at how AI is impacting customer experience, organizational lag in big data maturity, the power of descriptive statistics in data science, marketing investment growth, and the increased accessibility of data science for marketers. Has AI Changed the Way CMOs Deliver Customer Experience? With Gary Miles, GM and CMO at Amdocs featured on MarTech Advisor Gary Miles, …

lityx weekly roundup

Weekly Roundup | Customer Intelligence, CRM for Marketing, AI in Financial Marketing, Content Marketing Analytics

Andrea Steffes-Tuttle Weekly Roundup

This week’s roundup explores the application of customer intelligence (CI) alongside artificial intelligence (AI) and business intelligence (BI), why it’s imperative for marketers to employ a CRM strategy, how AI is being used in financial marketing, and getting started with content marketing analytics. AI, BI or CI? by Raju Chellam, featured on The Edge Malaysia Most people have heard of …

lityx weekly roundup

Weekly Roundup | Analytics Automation, Data Visualization Tools, Machine Learning Expectations, Nonprofit Analytics

Andrea Steffes-Tuttle Weekly Roundup

This week’s roundup looks at how companies can become more data-driven, including the need to automate, reviews of ten powerful data visualization tools, setting expectations with machine learning, and how nonprofits can put their data to work for them to work smarter, not harder. Automation of analytics has become a necessity: Oliver Schabenberger by Sanjay Gupta, featured on Livemint Read …

women in data science

Weekly Roundup | 3 Types of Customer Analytics, Machine Learning Algorithms, Women in Data Science, Data Science Learning Resources

Andrea Steffes-Tuttle Weekly Roundup

This week’s roundup looks at the 3 types of customer analytics that drive success, essentials of machine learning algorithms using Python and R, the movement aimed at empowering women in data science, and the top 10 platforms and resources to learn data science skills. Demystify Your Data: The 3 Types of Customer Analytics by Brett Grossfeld, Associate Content Marketing Manager …

weekly-roundup

Weekly Roundup | MarTech Trends, Analytics Barriers, Machine Learning for Marketers

Andrea Steffes-Tuttle Weekly Roundup

This week’s roundup looks at top trends in marketing analytics and marketing technology, overcoming some common impediments to analytics efforts, and how machine learning is revolutionizing marketing. Marketing Analytics And Marketing Technology Trends To Watch by Christine Moorman, Founder & Director of The CMO Survey, featured on Forbes Among the top key trends relevant to Marketing Analytics and Marketing Technologies …

Weekly Roundup Analytics

Weekly Roundup | Social Media Analytics, Predictive Analytics Spending, YouTube Limits Analytics

Andrea Steffes-Tuttle Weekly Roundup

This week’s roundup examines the value of social media analytics, CIOs’ plans to boost investment in predictive analytics, and the latest YouTube analytics updates aimed at protecting viewer privacy. How Brands Can Use Consumer Behavior Data on Social Media to Boost ROI by Gary Viray, Founder & President of Propelrr, featured on SocialBarrel More than just a platform to get …